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Hackathon: creating sustainable business models in cosmetics

On the occasion of the sixth edition of the Cosmetic 360° show organized by Cosmetic Valley, Agorize wished to renew its partnership with BrainsWatt to animate the hackathon intended for students. Agorize had already called on us to host the hackathon during the fifth edition of the show. Building on the success of this partnership, Agorize once again wanted to contact our agency.

The sixth edition of the Cosmetic 360° show had sustainable cosmetics as its theme. 


A greater multidisciplinarity of the teams, with a geographical opening at a European level
Students better prepared for the challenge (upstream work with LVMH companies and structuring coaching for students)
A longer pre-selection of projects, as well as a greater source of information for students

Starting point

An inspiring theme, which allows stakeholders to question their vision of the cosmetics sector

An opportunity to make the challenge sustainable over time, and unite the LVMH houses around a common subject
Des équipes essentiellement managées vers des missions business, sans lien avec les ambitions RSE du Groupe
Animation of the sixth edition of the Sustainable Beauty Challenge
Support in the pre-selection and then the selection of projects
Introductory CSR workshops in the form of an exchange and presentation of the benchmark
Synthesis of the workshops then drafting of the CSR Report to be presented externally and internally

Support in 3 steps

The fifth edition of the Sustainable Beauty Challenge hackathon made it possible to initiate the theme of sustainability within the cosmetics sector. For this sixth edition, also placed under the theme of sustainable cosmetics, we wanted to go further than the previous year, and offer support before and during the event. 

The co-construction of a template and an interview guide, as well as the establishment of a team coaching session allowed us to support the preparatory part of the hackathon. On D-Day, we hosted the event and set up a team of facilitators dedicated to students, allowing a better understanding of the issues of the Sustainable Beauty Challenge.

Diagnostic de la culture d’entreprise (études documentaires, entretiens et questionnaire en ligne)
Ateliers d’émergence et réflexion stratégiques autour de la Raison d’Être
Concrétisation d’une feuille de route et préparation de l’annonce à l’ensemble des collaborateurs du Groupe
 Création et animation de la Communauté des Ambassadeurs de la Raison d’Être en interne

The   benefits for the company

Coordination of topics related to LVMH's sustainable issues
Preparation of the logistics of the challenge
Prototyping of projects before restitution
L’émergence de la Raison d’Être du Groupe

"Le groupe Sincrone imagine et développe des activités qui s’engagent pour une société un peu plus juste et un monde un peu plus propre"

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